A Practical Guide to Negotiation (Paperback)
Create Winning Agreements
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‘It’s great that Gavin’s insightful teaching is finally available to all.’ Bruce Daisley, VP Europe, Twitter
Think negotiation is a boardroom battlefield? Think again.
We all need to negotiate in our professional and personal lives, but negotiation doesn’t have to be a fight to get what you want. In fact, you’ll create better deals and better relationships through collaboration.
In A Practical Guide to Negotiation, Gavin Presman shares his ethical and mutually-beneficial approach, showing you how to prepare for and engage in every negotiation to achieve better results for yourself and others – whether you’re drawing up a contract with a new client, buying a house or, often the trickiest of all, settling family disagreements.
With step-by-step guidance, illustrative examples and checklists to refer back to, this is a practical and empowering guide that will improve the negotiating skills of any reader, enhancing personal and professional relationships in the process.